For those of you who pay for Google Adwords, here is a great article because 1) it’s really on-the-ground informative and education, and 2) if you freak out reading it, then you really should consider NOT using Google Adwords, or hiring professionals to do the campaign for you. It’s very analytical, you have to understanding landing pages, researching phrases, etc.
WordPress is considered the “Bible” of search engine optimization and I have said how I don’t read newsletters…. except I always, always read Wordtracker newsletters. To join Wordtracker for a day, month, or year, sign up for Wordtracker here.